What's Blue, Yellow and Linear? - #38

I think the colours give this away... This is the Arabic version of a famous logo - can you guess the brand?
I'm quite interested with the process from taking a logo with English wording and then translating this into non English characters such as Arabic, Cantonese, Cyrillic, Japanese etc. It's not just translation, but also graphical translation.
The shot was taken today in Dubai Festival City - a very interesting new area springing up next to the Creek. There will be rented accommodation for approx 10,000 people, 40 restaurants, 4 5 star hotels, a golf course and a marina as well as a huge amount of shops. It is the biggest real estate project in the world that is owned by one man, Mr Al Futtaim.
It looks a nice place to live...



